Hookit - Nike and adidas led all brands by sponsorship value received on social media in May. IPL sponsor vivo fell out of the rankings along with PlayStation, replaced by beverage brands
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Nike retains title as world's most valuable apparel brand while luxury brands boom after COVID-19 | Press Release | Brand Finance
Brand Finance - Most valuable #apparel brands revealed! - Nike maintains top spot, brand value US$32.4bn - ZARA & adidas move up as H&M decreases - Uniqlo up by 48% year on
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